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A ‘sale’ isn’t always a good deal — here’s how to tell

A 'sale' isn't always a good deal — here's how to tell

When you see a great deal online, your impulse is likely to add it to your cart and head to checkout. After all, those savings won’t last forever — and you don’t want the product to go out of stock before you had a chance to buy it at a low price. You need to get the goods while they’re hot.

But the savings you see on your screen might not be savings at all. Retailers like Macy’s, JCPenney, Kohl’s, and others have long been using inflated or outdated listing prices on their product pages to make price reductions appear more significant than they actually are. If you don’t cross-reference prices between retailers or check suggested pricing with the manufacturer, you could end up spending the same amount of money as you would if there were no sale at all. Read more…

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